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01 July 2025
8 min read
How eSIM Technology is Revolutionizing Travel Connectivity
By Rubén Cantano
Product Manager
In a world where staying connected is no longer a luxury but a necessity, travelers are turning to eSIM technology to simplify and enhance their digital experience abroad. The traditional hassle of purchasing a physical SIM card upon arrival or paying expensive roaming fees is quickly becoming a thing of the past.
The Growing eSIM Travel Market

The global travel eSIM market is experiencing exponential growth. According to Kaleido Intelligence, the number of active travel eSIM users is expected to exceed 80 million by 2027, driven by the increasing adoption of eSIM-compatible devices and the rising demand for flexible, cost-effective connectivity solutions.

This growth is being driven by travelers looking for simple, hassle-free ways to stay connected abroad. With just a few taps, they can select, download, and activate a local data plan—often even before boarding their flight. No more searching for SIM card vendors at the airport or navigating language barriers to get online.

This shift isn’t just about convenience. eSIM unlocks new opportunities for operators and MVNOs to streamline onboarding, enable remote provisioning, and deliver seamless customer experiences across channels. While physical SIMs will continue to play an important role in many markets and device categories, eSIM brings new flexibility and agility for the future of mobile.

From Physical SIMs to Instant Connectivity

The shift from physical SIM cards to eSIMs marks a major improvement in travel convenience:

  • Before: Travelers needed to purchase local SIM cards or roaming packages, often at higher costs and with limited transparency.
  • Now: eSIMs enable users to install a data plan remotely and instantly, with no need to swap SIM cards or visit a store.

This frictionless experience is setting a new standard for global connectivity.

A Growing Ecosystem of eSIM Travel Offers

What makes eSIM travel even more attractive is the growing number of ways travelers can access this technology:

  • eSIM travel apps – Providers like Kolet, allow users to purchase and activate travel data plans directly through their apps with a seamless onboarding experience.
  • Banks and financial apps – Some banks are integrating eSIM purchases into their mobile apps, giving customers the ability to stay connected while managing their finances abroad.
  • Retailers and electronics stores – Offering eSIMs at the point of sale or via QR codes bundled with travel accessories.
  • Mobile operators and MVNOs –Launching targeted travel offers for international users, eliminating the need for physical SIM distribution. Some also offer recurring eSIM subscriptions tailored for digital nomads and long-stay travelers, generating steady revenue.
  • Airlines and travel booking platforms – Embedding eSIM packages into the booking process or as part of loyalty programs..
  • Hospitality partnerships – Hotels and resorts are beginning to include eSIM options as part of guest services or travel packages, enabling instant connectivity upon arrival.

These options are not only expanding access to eSIMs but are also unlocking new revenue streams and customer engagement strategies across industries.

How eSIM Technology Works Behind the Scenes

The magic of eSIM technology lies in Remote SIM Provisioning (RSP), a GSMA-standardized process that allows the secure, over-the-air download of an operator profile to a user’s device.

Key components involved:

  • eUICC: The embedded SIM chip in the user’s device.
  • SM-DP+: The Subscription Manager Data Preparation+ platform that securely hosts and delivers the operator profiles.
  • SM-Connect: VALID SaaS platform in charge of managing the Esim onboarding journeys

Valid supports this infrastructure with SM-DP+ and SM-SR platforms, which are GSMA-certified and trusted by customers worldwide.

Valid’s Role in Powering the eSIM Travel Experience

At Valid, we help companies unlock the full potential of eSIM technology with our SM-DP+ solution, and a complete eSIM Onboarding Journey that enables fast, secure, and scalable deployments.

With our SM-CONNECT solutions, we support:

  • Travel eSIM providers like Kolet in offering smooth profile downloads and user activation.
  • Banks, retailers, and MNOs/MVNOs looking for embed eSIM capabilities into their ecosystems.
  • Full white-label onboarding experiences offering user friendly esim activation mechanisms and simplifying the required onboarding steps
The Future of Travel is eSIM-Enabled

As eSIM adoption continues to grow, travelers will increasingly expect instant, affordable, and reliable data access—wherever they go. For providers, this presents a golden opportunity to engage customers in new ways, streamline operations, and expand into global markets with minimal infrastructure.

Valid is proud to be at the heart of this transformation
, enabling secure, trusted connectivity for the next generation of global travelers.

Strategic Advantages for MVNOs and Operators

For mobile operators and MVNOs, the shift to eSIM is more than a convenience upgrade — it’s a strategic enabler for digital transformation. By embracing the eSIM customer journey, providers unlock new operational efficiencies and service opportunities.

eSIM empowers providers to:

  • Automate onboarding and reduce activation costs
  • Accelerate time-to-market with digital-only workflows
  • Expand into new regions without investing in physical infrastructure

It also paves the way for innovative offerings, such as:

  • On-demand roaming and custom data plans
  • Instant connectivity for IoT and smart devices
  • Embedded connectivity in wearables, vehicles, and beyond

For MVNOs, this translates into faster go-to-market timelines, improved customer retention, and differentiated value through digital-first service models.

Conclusion: The Future of the eSIM Customer Journey

The transition from physical SIMs to eSIM isn’t just a technical upgrade — it’s a complete reimagination of the mobile customer experience. From instant, remote activation to self-service support and seamless multi-device connectivity, eSIM aligns perfectly with today’s digital expectations.

For mobile operators and MVNOs, investing in a frictionless eSIM journey means more than just keeping up — it’s a way to lead. It strengthens digital branding, enhances agility, and positions providers to thrive in the evolving connectivity landscape.